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SEO - Search Engine Optimization

Search Engine Optimization is one of the best ways to attract the highest quality leads and traffic on the internet straight to your website.

By understanding and implementing these core b2b seo strategies, you can dramatically improve your website's visibility and organic traffic, generating more leads and sales.

Link Building Services

Any good SEO strategy will involve building backlinks from high-quality websites. Backlinks are essential because they show search engines that your site is popular and relevant.

Technically, the more high quality backlinks you obtain, the higher your site will rank. Backlinks can help to increase traffic to your site by directing users from other sites.

PAY-PER-CLICK 
ADVERTISING

With PPC, you can reach a large audience quickly and easily. Plus, you only pay when someone clicks on your ad, making it an affordable option for businesses of all sizes.

PPC in addition to SEO can be an extremely effective way to drive high quality leads to your website very quickly.

Content Marketing

It's no secret that Google is focused on content and user experience. Your business should be focused on providing the highest quality content on the web!

Content marketing is an essential part of any company's marketing strategy, and it can be used to achieve a variety of business goals, from generating leads to boosting sales.

Imagine your ideal client searching for your product or service and seeing your business on the first page of Google.

We can show you how.

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Start Your SEO AUDIT today

Scheduling an SEO Audit is the first step in your SEO journey. We DO NOT take a new client unless we know what we are getting into!

Improving your website's search engine optimization (SEO) is a custom service that requires knowledge about a clients' product, service, keywords, goals, and of course their website.

The best place to start is with an SEO audit. An SEO audit assesses your website's current SEO practices and recommends areas of improvement. This can be a valuable exercise for any business, but it's especially important for businesses that are new to SEO or business whose websites have seen a decline in traffic.

An SEO audit can help you identify On-Page and Off-Page SEO opportunities, as well as technical issues that may be holding your website back. By taking the time to perform an audit, you can make sure that your website is primed for success in the ever-changing world of SEO.

    Why Should I Invest in B2B SEO Services?

    As a business owner, you know that SEO is essential for driving traffic to your website.

    So, when you're targeting other businesses, buyers, key influencers, and decision-makers, you want to show up exactly where they are looking. We can do this by focusing on keywords related to your industry as well as sub-keywords that are close enough to the main keyword or phrase. This will help you attract new leads and convert them into customers.

    Investing in B2B SEO services is a little different than B2C SEO. For example, B2C SEO would be more beneficial to, say, a dentist or a restaurant. But, when you are trying to attract a more niche targeted audience you have to cast a wider net to get the best results. Keyword research is essential to this process. I can guarantee there are hundreds if not thousands of variations of keywords that your ideal customers are searching for online. Trust a company that has worked with a variety of different companies to take on your SEO.

    In addition, B2B SEO services can help you to build relationships with other businesses in your industry and related to your industry. For example, when I say throw a wide net, we are talking about building content and optimizing your site for any search phrase related to the key search phrase that your buyers or related customers may be searching for. For example, if I am selling security systems or access control services to businesses, I would be creating content not only on "business security systems and access control" but also related topics such as "architect's guide on designing a safe secure school or university building" or "commercial building security system guide and how to get it right." You have to get creative and target everyone who could be looking for building security systems.

    So if you're looking for a way to give your company a competitive edge, give SemLinq a call for the best B2B SEO services today.

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    What is B2C SEO and Why Is It Important?

    Although the process is similar, B2C SEO is a completely different animal than B2B SEO. Instead of targeting business owners or key decision makers or corporations, we are focused on the general public. If you run a restaurant or a retail shop, you want to hone in on B2C SEO for your website and bring in as much traffic as you possibly can.

    Dentists, doctors, lawyers, photographers, contractors & remodelers, health foods & grocery stores, cafes & restaurants, clothing stores, locksmiths, dry cleaners, the list goes on and on. You need to stand out when your customers are searching for your product or service.

    There is a huge mobile aspect to SEO when it comes to B2C. Many customers, including myself, pull out their smartphone when they need something quick like a sandwich shop, or a clothing store, and you better have your business citations correct, GMB (Google My Business) set up, optimized, and connected to your website so customers can locate you and fast!

    Search engine optimization, or SEO, is often divided into two main categories: on-page SEO and off-page SEO. On-page SEO refers to optimizations that can be made to the content and structure of a website or web page in order to improve its ranking in SERP's, while off page SEO refers to optimizations made off the website. In the case of B2C SEO off-page SEO would include citations, backlinks, business directories, PPC ads, or anywhere you can get your business name to show up on the internet where potential buyers might be looking.

    Off-page and on-page SEO really work hand in hand because the boost in traffic from ads and business directories can really help your business to rank better organically as well. B2C SEO includes optimizing for local search as well as for mobile devices to get to customers fast. Depending on your industry it could be a marketing free-for-all and the game of who can show up first. But we will not know until we run an initial SEO Audit and take a look at the competition!

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